1. Introduction
Fivecrown Reputation LLC ("Fivecrown," "we," "us," "our") values your privacy. This Privacy Policy explains what information we collect, how we use and share it, and what choices you have. It applies to information collected through our website at fivecrownreputation.com, our SMS and email services, and any other products or services we provide (the "Services").
By using our Services, you agree to the terms of this Policy.
2. Information We Collect
From our business clients
When a business engages Fivecrown as a service provider, we collect information including: business name, contact information (name, email, phone), billing details, login credentials, and information about the business's customers and operations that is necessary to provide our Services.
From our clients' customers
On behalf of our clients, we receive personal information about their customers, including:
- Name
- Phone number
- Email address
- Service or appointment details (date, type, location)
- Feedback, reviews, and ratings submitted in response to our messages
Information collected automatically
When you visit our website or interact with our Services, we may automatically collect:
- IP address, browser type, operating system, and device identifiers
- Pages viewed, time spent, and links clicked
- Referring website
- Cookies and similar tracking technologies
3. How We Use Information
We use the information we collect to:
- Provide, maintain, and improve our Services
- Send review requests and transactional messages on behalf of our clients (with consumer consent)
- Respond to reviews and feedback
- Generate reporting and analytics for our clients
- Communicate with you about your account, our Services, and important updates
- Detect and prevent fraud or abuse
- Comply with legal obligations
4. How We Share Information
We share information with third parties only as described below. We do not sell personal information.
Service providers
We use third-party vendors to operate our Services, including SMS and voice communications providers (such as Twilio and GoHighLevel), email service providers, cloud hosting and infrastructure providers, analytics providers, payment processors, and customer-support tools. These providers access information only as needed to perform their services and are bound by confidentiality obligations.
Business clients
Reviews, ratings, and feedback collected on behalf of a Fivecrown client are shared with that client.
Third-party platforms
To deliver our Services, we interact with platforms including Google Business Profile, Yelp, Facebook, and other review and listing services. Information you provide may be transmitted to these platforms in the form of public reviews.
Legal requirements
We may disclose information when required by law, subpoena, court order, or other legal process, or when we believe disclosure is necessary to protect our rights, comply with a legal obligation, or protect the safety of any person.
Business transfers
If Fivecrown is involved in a merger, acquisition, financing, or sale of assets, your information may be transferred as part of that transaction.
With your consent
We may share information for other purposes if you give us your consent.
SMS opt-in data — special protection
SMS consent and opt-in data are never shared with third parties for marketing purposes. Phone numbers collected for SMS communications are used only to deliver review-request and transactional messages on behalf of the client business that obtained the consent. We do not sell, rent, or share SMS opt-in data with any third party, including affiliates, for any purpose other than to deliver the SMS messages the user consented to receive. Required service providers (such as Twilio and GoHighLevel) process SMS data only as needed to deliver the messages and are bound by contractual confidentiality obligations.
5. Data Retention
We retain personal information only as long as needed for the purposes described in this Policy, to comply with legal obligations, resolve disputes, and enforce agreements. Typical retention periods are:
- Client account data: duration of relationship plus 7 years
- Customer review and feedback data: 3 years from collection
- Email subscribers: until unsubscribe plus 90 days
6. Data Security
We use industry-standard measures to protect personal information, including encryption in transit, secure data centers, and access controls. No system is 100% secure, and we cannot guarantee absolute security.
7. Your Rights and Choices
Depending on your state of residence, you may have the following rights:
- Access. Request a copy of the personal information we hold about you.
- Correction. Ask us to correct inaccurate information.
- Deletion. Request that we delete your information.
- Opt-out of sale. We do not sell personal information.
- Opt-out of sharing for targeted advertising. We do not share for cross-context behavioral advertising.
- Withdraw consent. Withdraw consent for marketing or SMS communications at any time.
To exercise these rights, contact us at [email protected]. We will respond within 45 days. We may need to verify your identity before responding.
California residents (CCPA/CPRA)
California residents have additional rights, including the right to know what categories of personal information we collect, the right to request deletion, and the right to non-discrimination for exercising these rights. We do not sell or share personal information as defined under the CCPA/CPRA.
Other states
Residents of Virginia, Colorado, Connecticut, Utah, and other states with consumer-privacy laws may have similar rights. We will honor verified requests in accordance with applicable law.
8. Children's Privacy
Our Services are not intended for individuals under 18. We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information to us, contact us and we will delete it.
9. Cookies and Tracking
We use cookies and similar technologies to provide and improve our Services. You can adjust cookie settings through your browser. Disabling cookies may affect the functionality of our Services.
10. International Visitors
Fivecrown operates from the United States. If you access our Services from outside the US, your information will be transferred to and processed in the US.
11. Changes to This Policy
We may update this Policy from time to time. The "Last Updated" date at the top of this page will reflect any changes. We will notify you of material changes by email or by posting a prominent notice on our website.
12. SMS Communications and Opt-In
If you receive SMS messages from Fivecrown or a Fivecrown client business, the following terms apply specifically to SMS data and consent:
How you opt in
You provide your phone number directly to a Fivecrown client at the point of service, appointment booking, or intake. The opt-in disclosure provided at the point of collection includes notice that message and data rates may apply, opt-out instructions (reply STOP), and a link to this Privacy Policy.
How you opt out
Reply STOP to any SMS message at any time. You will receive a confirmation message and no further texts from that program. You may also email [email protected] to opt out.
What messages you receive
Transactional review-request messages following a completed service or appointment. We do not send marketing, promotional, or sales SMS.
Message frequency
Typically one (1) message per completed service or appointment, with no more than two (2) messages per service interaction.
Costs
Standard message and data rates from your wireless carrier may apply.
For complete SMS program details, see our SMS Policy.
13. Contact Us
For privacy-related questions or to exercise your rights:
Fivecrown Reputation LLC
13115 Watertown Plank Rd.
Elm Grove, WI 53122
[email protected]
(262) 440-9142